First-ever Iraq distributor will support Bridgestone’s expansion plans and further boost its sales
Dubai, January 9, 2014 – Bridgestone Middle East & Africa East FZE (BSMEA), a subsidiary of Bridgestone Corporation, announced today that it has appointed Zantrak International s.a.l. as its first sole distributor in the Republic of Iraq. Under this agreement, Zantrak International will exclusively distribute Bridgestone brand tires and tubes in Iraq for trucks and buses, light trucks and passenger cars as well as for industrial, motorcycle and agricultural use.
The new distributorship will further strengthen BSMEA’s business in Iraq, an identified growth market for the company, by increasing its ability to offer high quality products and services to the country.
“Iraq is a key Middle East growth market for Bridgestone we are delighted to partner with Zantrak International to support the expansion of our marketing and sales activities,” said Shoichi Sakuma, President of Bridgestone Middle East & Africa. “We are confident that Zantrak International will deliver strong sales across Iraq as a result of its commitment to excellence and its extensive nationwide presence.”
Khalil Zantout, Chairman & General Manager of Zantrak International s.a.l, thanked Sakuma for the trust that BSMEA has placed in Zantrak International and said: “We are proud to partner with BSMEA to be the first distributor for Bridgestone tyres and tubes in Iraq. We look forward to working closely with Bridgestone to achieve results and to operate as an effective distributor by developing a robust customer base for the brand in our market.”
For more information on Bridgestone Middle East & Africa FZE and tyre safety, please visit www.bridgestone-mea.com
About Bridgestone Corporation:
Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nations and territories around the world.
About Bridgestone Middle East & Africa FZE:
Bridgestone Middle East & Africa FZE (BSMEA) is the headquarters for Bridgestone in the Middle East and Africa region. It was set up with the objectives of speeding up decision-making and action and of optimizing regional strategy by identifying market trends close to the region’s customer and market. Bridgestone Middle East & Africa
FZE believes in earning the trust and confidence of customers by conducting seminars to promote and encourage environmental awareness as well as road safety. www.bridgestone-mea.com
About Zantrak International:
Zantrak International s.a.l ( Offshore ) headquartered in Lebanon was established in 2001 to distribute Bridgestone tires in Iraq. Zantrak International operates in Iraq through two registered local companies “Chatee Saida” and “North Zantire”.
Zantrak International, Chatee Saida and North Zantire are all part of the Zantout Group of Companies founded in 1926, operating in the different sectors of Transport, Trade & Land Development with over 850 employees in 9 countries including the sole distributorship of Bridgestone tires in Syria & Lebanon.