Bridgestone Middle East and Africa

Superior quality through the years

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At Bridgestone, our dream is to become a truly global enterprise and to establish the Bridgestone brand as the undisputed world No. 1 brand in both name and substance. Across the globe, our entire team is focused on achieving this goal.

The roots of our dream date back to the establishment of Bridgestone Tire Co., Ltd. in 1931. Anticipating the future potential of tyres for passenger cars and the international development of the business, founder Shojiro Ishibashi used an English translation of his surname for the name of the company. Even then he may indeed have been dreaming of the future of the Bridgestone Group.

As Japan's automobile industry grew, the Bridgestone Group expanded its business to become Japan's largest tyre manufacturer. The company also actively expanded overseas, particularly in Asia. In 1988, the company acquired The Firestone Tire & Rubber Company, a well respected global corporation with a venerable history of its own. This transformed Bridgestone into one of the world's largest tyre and rubber companies and created a global team dedicated to serving customers worldwide with the highest level of quality, service and technology.

We hope this will provide you with a deeper understanding of the Bridgestone Group's strengths, as well as our future direction.

From the beginning, with the word of founder

"Serving Society with Superior Quality".